Inventiveness and creativity embodies what Morvelo is all about. I spent a day with them, exploring the lanes and rural passages surround Brighton in Sussex. Those that know Brighton well, will know that the colour and the vibe of the seaside town is perfectly represented by Morvelo's collection of stylish, colourful and frankly bang on trend apparel.

Photos by Toby Martin (@toby.c.martin)

We all must find our own road